Senior Vice President,Global Brand Marketing & Client Development, PenFed (Pentagon Federal Credit Union)
Ms. Butler is Senior Vice President, Global Brand Marketing and Client Development. She oversees and manages the brand value proposition throughout all communication channels, locally, nationally and globally. She is responsible for advertising across multiple lines of media and multiple lines of business, including, but not limited to credit cards, mortgages and auto lending. Additionally, Ms. Butler is responsible for managing client relationships from prospecting, contract negotiations, to onboarding and managing Affinity Partner Relationships.
Prior to assuming this role in January 2012, she was Vice President of Credit Cards and Business Development at PenFed since 2009.
Previously, located in New York City, Ms. Butler was Director, Marketing at American Express responsible for managing bank-issuing relationships and Vice President, Marketing at Citi, N.A. where she was responsible for Acquisitions as well as multiple Affinity Relationships.
Ms. Butler received her Bachelor of Science Degree and Masters of Business Administration from University of Maryland, College Park.