Ogilvy has appointed Darla Price as president of Ogilvy New York where she will be responsible for all aspects of that office’s business across its Advertising, Public Relations, Experience, Consulting, and Health capabilities.
“I have known and admired Darla for many years. Her ability to move clients, creativity, and culture forward is unparalleled–and I could not be prouder to have her leading our flagship office into the future. I cannot wait to see the impact this team has,” said Devika Bulchandani, global CEO of Ogilvy.
Price said, “The opportunity to work at the intersection of an unmatched set of capabilities–from advertising and PR to digital experience and consulting – made this a pretty irresistible choice.”
Price has over two decades of experience working across capabilities, categories, and clients including Microsoft, Kroger, Olay, Johnson & Johnson, HomeGoods, Lockheed Martin and General Mills. She made history in 2021 when she became the first Black female president of DDB New York. Over the past two years, Price’s leadership helped deliver growth for DDB by fostering a more inclusive and representative culture while producing award-winning creative work for clients. Prior to joining DDB, Price spent seven years in executive roles at McCann, including as a global lead for its Microsoft business, where the brand won Clio Advertiser of the Year. She also served as president of McCann’s San Francisco office 215 McCann, where she was responsible for the Xbox brand. Earlier in her career, Price’s natural curiosity for the world took her abroad where she led key accounts for Saatchi & Saatchi in Singapore and Mumbai. In 2022, Price was named a Pocstock Top 50 Black Leader. Additionally, she was named an ADCOLOR Change Agent nominee in 2020. Price is also an executive coach, avid mentor, and future of work and DE&I advocate who has a passion for helping young people of color be successful in the advertising industry.
