Huda Beauty Owns National Lipstick Day. Literally Huda Beauty Owns National Lipstick Day. Literally

Some things just go together. So, it is no surprise that Huda Kattan is the owner of National Lipstick Day. Yep, the founder and CEO of Huda Beauty is the official owner of the day.

Look it up.

In honor of embracing your pout this holiday, Huda Beauty will launch Demi Matte, a luxurious new collection of 15 highly-pigmented, long-wear yet creamy and comfortable formulas that set to a stain-like finish. Stepping out with empowering shade names, Huda Kattan wants you to own the day. Get yours July 29th and celebrate the boss you are. Available for $20 at and Sephora.

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