BET Networks’ Series Debut of “NELLYVILLE” Starring Hip-Hop Artist Nelly Delivers One Million Total Viewers for Its Series Premiere

by LP Green, II

BET Networks’ new docu-series, “NELLYVILLE” starring hip-hop artist Nelly delivered 1 million total viewers (P2+ impressions)* during its initial airing on Tuesday, November 25, 10:30 p.m. – 11:30 p.m. EST. The hour-long docu-series following the life of the artist became the #1 non-scripted series debut among Adults 18 – 49 on the network in nearly 2 years.

“NELLYVILLE” is a one-hour docu-series following Nelly as he navigates his busy career as a hip-hop icon, successful entrepreneur, and loving father to his two biological children (daughter “Nana” and son “Tre”) and his deceased sister’s two children (nephew “Lil Shawn” and niece “Stink”) – all while nurturing a blossoming friendship with Shantel “Miss” Jackson. “NELLYVILLE” is produced by Entertainment One, with Executive Producers Tara Long, Shanta Conic, Kim McKoy, Howie Miller, David Shaye and John Morayniss. Nelly also serves as Executive Producer, along with co-Executive Producer J Erving.

A special airing of the second episode of “NELLYVILLE” premiered Sunday, November 30, 11 p.m. – 12 a.m. ET/PT on BET Networks with simulcast on Centric, following the “SOUL TRAIN AWARDS 2014.” New episodes of “NELLYVILLE” will premiere Tuesday nights 10 p.m. – 11 p.m. ET/PT on BET Networks beginning Tuesday, December 2nd.

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