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Day 6 Sports Group Teams with NBA to Re-Launch Backyard Sports Franchise

By Savoy Staff     December 19th, 2014

Sports and entertainment company, Day 6 Sports Group, is teaming up with the National Basketball Association (NBA) for the re-launch of Backyard Sports, a series of digital games starring kid versions of popular professional sports stars. After originally debuting in 1997, the brand is back and better than ever.  The franchise will now be available in mobile game form [...]

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PepsiCo Americas Beverages and the Marcus Graham Project Join Forces to Build Leaders in the Field of Marketing, Advertising and Media

By Savoy Staff     December 18th, 2014

PepsiCo Americas Beverages has announced that it will be the 2015 sponsor of the Marcus Graham Project’s iCR8 boot camp, a summer-long experiential learning program that provides aspiring advertising and marketing leaders with the opportunity to gain the exposure and experience necessary to solidify careers within the industry. As part of the program, selected boot [...]

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Foot Locker Debuts New Spot Featuring Damian Lillard And Tracy McGrady

By Savoy Staff     December 17th, 2014

Foot Locker, Inc., the New York-based specialty athletic retailer, continues to celebrate the holiday season by debuting a new, 30-second commercial starring NBA star Damian Lillard and retired NBA-great Tracy McGrady. Titled “Rookie,” the commercial showcases the brand new adidas Originals ZX Flux shoe, available now at Foot Locker stores nationwide. McGrady, who retired from the NBA after a lengthy [...]

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Netflix Garners Seven Nominations For The 2015 Golden Globe Awards Including Best Television Series Nominations For ‘House Of Cards’ And ‘Orange Is The New Black’

By Savoy Staff     December 17th, 2014

Netflix, the world’s leading Internet TV network, received seven nominations for the 2015 Golden Globe Awards between House of Cards, Orange is the New Black and Derek. The nominations were announced today in Los Angeles. “We are honored to receive seven Golden Globe nominations today. House of Cards, Orange is the New Black, and the remarkable storytellers and ensembles that make them [...]

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Shea Yeleen Health and Beauty, LLC Completes Follow-on Investment with PanAfrican Investment Co.

By Savoy Staff     December 16th, 2014

Shea Yeleen Health and Beauty, LLC (SY) announced today that it has finalized a follow-on round of investment with the PanAfrican Investment Co., LLC (PIC). Funds from PIC will be used to build the brand, which currently sells high quality natural skincare products through 65 Whole Foods Markets and independent retailers along the east coast. [...]

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Equatorial Guinea Donates US$100,000 To Memorial To Victims Of Slavery And Transatlantic Slave Trade

By Savoy Staff     December 16th, 2014

The government of Equatorial Guinea has donated US$100,000 toward the construction of a permanent memorial to honor the victims of slavery and transatlantic slave trade. The memorial will be built on the grounds of the United Nations in New York. Guillermina Mekuy Mba Obono, Equatorial Guinea’s Delegate Minister of Culture and Tourism, announced the donation today and said, “President Obiang Nguema Mbasogo [...]

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Afrika Bambaataa, Harry Belafonte’s BeatStreet, SugarHill Records, Disco Fever in 2015 Hip Hop Hall of Fame Awards Inductees Class for TV Show March 2015 NYC

By Savoy Staff     December 15th, 2014

The 2015 Hip Hop Hall of Fame Awards Inductee Class will be lead by Afrika Bambaataa for Lifetime Achievement, Harry Belafonte’s classic Hip Hop Film BeatStreet now celebrating 30 years, Sal Abitello and his Disco Fever venue in the Bronx where many Hip Hop Stars and Legends were made, Sylvia Robinson and SugarHill Records, Bobby Robinson and Enjoy Records, and Harlem’s Mike & Dave [...]

kevin_ross

GLADE PARTNERS WITH MOTOWN ARTIST KEVIN ROSS TO GIVE THE GIFT OF FREE MUSIC THIS HOLIDAY SEASON

By Savoy Staff     December 15th, 2014

On the heels of last year’s celebrated holiday anthem, “This is My Wish,” Glade has partnered with R&B singer/songwriter Kevin Ross to produce a new version of the Glade inspired original song. Created as a gift to fans, Ross used scent to inspire his take on the track. The Glade 30-second commercial launched Nov. 15 [...]

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Shonda Rhimes Receives The Sherry Lansing Leadership Award Presented By Roberto Coin

By Savoy Staff     December 12th, 2014

Hollywood’s leading ladies were out on Wednesday morning, December 10th to celebrate The Hollywood Reporter’s Women In Entertainment: Power 100 with a breakfast in Los Angeles, California. This year jewelry designer, Roberto Coin, sponsored the Sherry Lansing Leadership Award which was received by Shonda Rhimes. The Sherry Lansing Leadership Award, which recognizes a woman in the entertainment industry who is a pioneer [...]

celtics

Boston Celtics and DraftKings Announce New Partnership

By Savoy Staff     December 12th, 2014

he Boston Celtics today announced a new partnership with DraftKings, Inc., a Boston-based leader in online fantasy sports contests. Launched in 2012, DraftKings will provide Celtics fans with exclusive access to online daily and weekly fantasy sports. DraftKings’ partnership with the Celtics consists of a variety of assets, including in-arena exposure with LED Courtside Signage [...]

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